COMR_V 465 - Marketing Management

Basic considerations affecting the domestic and international marketing of goods and services. (For non-Commerce students only). Not for students with credit for, or exemption from, COMM_V 296, COMM_V 420, or COMM_V 465. Corequisite: Either (a) all of ECON_V 101, ECON_V 102 or (b) ECON_V 100 or (c) all of ECON_V 310, ECON_V 311 or (d) all of ECON_V 101, ECON_V 311 or (e) all of ECON_V 102, ECON_V 310.

Credits: 3.00


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We acknowledge that UBC’s two main campuses are situated within the ancestral and unceded territory of the Musqueam people, and in the traditional, ancestral, unceded territory of the Syilx Okanagan Nation and their peoples.


UBC Crest The official logo of the University of British Columbia. Urgent Message An exclamation mark in a speech bubble. Caret An arrowhead indicating direction. Arrow An arrow indicating direction. Arrow in Circle An arrow indicating direction. Arrow in Circle An arrow indicating direction. Chats Two speech clouds. Facebook The logo for the Facebook social media service. Information The letter 'i' in a circle. Instagram The logo for the Instagram social media service. Linkedin The logo for the LinkedIn social media service. Location Pin A map location pin. Mail An envelope. Menu Three horizontal lines indicating a menu. Minus A minus sign. Telephone An antique telephone. Plus A plus symbol indicating more or the ability to add. Search A magnifying glass. Twitter The logo for the Twitter social media service. Youtube The logo for the YouTube video sharing service.